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15.024 | Summer 2004 | Graduate

# Applied Economics for Managers

The reading is primarily from the course textbook, referred to in the table below as “Parkin”: Parkin, Michael. Microeconomics. 6th ed. Sydney: Addison-Wesley Publishing, 2004. ISBN: 0321226577.

LEC # | TOPICS | READINGS
--- | --- | ---
1-2 | Choice, Efficiency, and the Basic Demand and Supply Model | Parkin. Chapters 1-4. Pollakowski, Henry O. “Life After Rent Control: A Case Study.” The New York Times, 14 June 1997.
3-5 | Behind Demand and Supply Curves Consumer and Producer Theory | Parkin. Chapters 6, 7, 9, and 10.
6-8 | Monopoly, Imperfect Competition, Pricing Tactics | Parkin. Chapter 12. Pepall, Lynne, Daniel J. Richards, and George Norman. Industrial Organization: Contemporary Theory and Practice. South-Western, 2001, Chapter 3 and pp. 16-39. ISBN: 0324067720. Shapiro, Carol, and Hal R. Varian. Information Rules: A Strategic Guide to the Network Economy. Harvard Business School Press, 1998, Chapters 2 and 3. ISBN: 087584863X.
9-11 | Monopolistic Competition and Oligopoly, Elements of Strategy | Parkin. Chapter 13. Pepall, Lynne, Daniel J. Richards, and George Norman. Industrial Organization: Contemporary Theory and Practice. South-Western, 2001, Chapter 5. ISBN: 0324067720. Dixit, Avinash K., and Barry J. Nalebuff. Thinking Strategically: The Competitive Edge in Business, Politics, and Everyday Life. W. W. Norton & Company, 1993, Chapter 1. ISBN: 0393310353.
12-13 | Externalities and Public Goods | Parkin. Chapter 16. Shapiro, Carol, and Hal R. Varian. Information Rules: A Strategic Guide to the Network Economy. Harvard Business School Press, 1998, Chapter 7. ISBN: 087584863X.
14-16 | Uncertainty and Information | Parkin, Michael. Microeconomics. 5th ed. Addison-Wesley Publishing, 1999, Chapter 21. ISBN: 0201637839. (Note the different edition.) Megginson, William. Corporate Finance Theory. Pearson Education, 1997, pp. 93-109.
17-18 | Market Lessons and Organizational Architecture, Group Decision Making | Brickley, James A., Clifford W. Smith, and Jerold L. Zimmerman. Managerial Economics and Organizational Architecture. McGraw-Hill/Irwin, 2003, Chapter 10. ISBN: 0072828099.
19 | International Trade Issues | Parkin. Chapter 19. Krugman, Paul R. “What Do Undergrads Need to Know About Trade?” American Economic Review 83, no. 2 (May 1993): 23-26.
20 | Equity and Income Distribution | Parkin. Chapters 14 and 15. Council of Economic Advisers. “Inequality and Economic Rewards.” Chapter 5 in Economic Report of the President. Washington, DC: U.S. Government Printing Office, 1997. Available at the Web site of the Budget of the United States Government: Fiscal Year 1998 (PDF).
| Final Exam |

## Course Info

##### Instructor

- Prof. Daniel Richards

##### Departments

- Sloan School of Management

##### As Taught In

Summer 2004

##### Level

Graduate

##### Topics

- Business
  - Management
- Social Science
  - Economics
    - Industrial Organization
    - Microeconomics

##### Learning Resource Types

assignment Problem Sets
grading Exams
notes Lecture Notes

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